How Ski Helmets Became Cool

Helmets are the unsung (or, lately, sung) heroes of skiing.Helmets seem to be more stylish (in the public eye) than ever these days. In the case of Hot Dog Hans (Alex Ferreira masquerading as an old, outdated skier) Alex pretends to be uncool by not wearing a helmet and interacting with all of the "cool" modern park skiers who, of course, have helmets on. Watch below. Perhaps it is the connotation that helmets give a skier. Those who wear helmets are likely to be skiing in ways where one wo