GorpCore or Not? Peak Performance Hosts Urban Rail Jam

While some ski outerwear brands are working to broaden their consumer bases by blurring the line between technical apparel and high fashion, Peak Performance is taking a different approach.
Rather than bringing GORE-TEX ski shells to the city and calling it 'gorpcore,' they decided to bring skiing to the city, and the result was simply 'core.'
In honor of the brand's second storefront opening in Vancouver, British Columbia, Peak Performance teamed up with CHEF LLC, Red Bull Canada, UBC Ski &