Fashion Mogul #8: Why Ski Clothes Will Never Be Fast Fashion

Ski fashion sits at the crossroads between luxury and functional fashion. For that reason alone, it will never fall victim to the worldwide crisis known as fast fashion. While this may seem like an obvious statement, its implications are great. MaxMara inside of a mall. Shutterstock/Vytautas KielaitisFast fashion can be defined as low priced, trendy clothing that moves through trend cycles quickly: first appearing on catwalks or in fashion shows, then moving down to access