UFC's 'Go Big' event features Ronda Rousey, Conor McGregor, and many headliners

First came "The Time is Now." Then came "Welcome to the Show." Now the UFC wants to "Go Big."
The UFC announced the company's latest seasonal marketing campaign Tuesday, along with a kickoff press event.
Covering UFC fight cards beginning with the Sept. 27 Japan show headlined by Josh Barnett vs. Roy Nelson, through the Jan. 2 UFC 195 event featuring Ronda Rousey vs. Holly Holm, the campaign will kick off with a press conference at the MGM Grand Garden Arena in Las Vegas on Sept. 4, leading up t