UFC announces new partnership with Blackheart Premium Spiced Rum

Las Vegas – UFC®, the world’s premier mixed martial arts organization, today announced a new marketing partnership agreement with Blackheart Premium Spiced Rum, in which the distilled spirits brand will serve as the organization’s first-ever “Official Rum of UFC” in the United States. Blackheart Premium Spiced Rum is owned by Heaven Hill Brands®, America’s largest independent family-owned and operated distilled spirits company.“We’re thrill