Colby Covington’s act is a yawner, but his fighting commands attention

Colby Covington is convinced that his lowest-common-denominator heel approach to fight promotion is the road to riches, and only time will tell if he is correct. As of now, the evidence is spotty that it is making any kind of dent in the public consciousness, given that he has about 70,000 Instagram followers, and another 36,000 on Twitter. As a group, they could almost fill Michigan Stadium. This is not to denigrate Covington, only to note that if he figured it would be a quick build to fame a