Team marketing departments get creative to survive Pandemic

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TUCSON (KVOA) -- No fans in the stands is making it difficult for local sports entities to stay afloat. It’s been a particularly hard situation on Tucson’s minor league professional franchises, many of who rely on ticket sales and gate revenues to operate. The Tucson Roadrunners begin their fifth anniversary season this weekend when they host the San Jose Barracuda. No fans will be permitted at Tucson Arena to start the 4