‘Shop Small’ this year

Since its founding in 2010 by American Express, Small Business Saturday has emerged as a major event for holiday shoppers who want to support their community.In fact, a survey showed that customers spent a whopping $14.3 billion with small, independent businesses on the day in 2014, a strong indication of how the day is growing into a major American shopping tradition.If the trend continues, 2015’s Small Business Saturday will be even bigger. With proclamations of support from governments