National championship helps LSU break records in merchandise revenue

BATON ROUGE - LSU's perfect 15-0 season produced the university's fourth football national championship. It also played a large role in producing the most profitable year for LSU merchandise on record. According to data provided by LSU, the university has generated $2,044,472.37 in national championship product royalties. Another $6,074,470.63 has been brought in for general, non-championship LSU merchandise royalties. Adding that together, LSU has collected $8,118,943 in overall merch