Chipotle To Start Push To Win Back Customers In February

NEW YORK (AP) — Chipotle says it will start a marketing push in February to begin its road to recovery after a series of food scares, and that it’s confident it can win back customers over time.
The remarks from executives come after Chipotle’s sales plunged 30 percent in December. Its troubles began after an E. coli outbreak came to light at the end of October. Several weeks later, norovirus sickened dozens at a Chipotle in Boston.
Last week, Chipotle Mexican Grill Inc. said i