Program offers businesses short-term trials downtown

Small businesses are getting a big opportunity downtown Columbus, the ability to test out the market without committing long term.“We don't know how to sell a wallet without music,”said Paul Westrick, owner of Zeroz.Whether it’s music or the innovative concept of a barely-there carrier for your essentials, Westrick knows how to sell a wallet in a compact Downtown storefront.“We wanted to be able to communicate, we want to be able to meet people, we want to know the pulse