Pelotonia launches its own fundraising app

On Friday, Pelotonia launched its newest technology -- a new fundraising app called PULLL."When we had our first meeting to build the app, our CEO was asked, 'what do you want this app to do?' And he said: change the world," said Miguel Perez, vice president of Mission and Brand for Pelotonia.PULLL is named after the cycling term "pull" which means to take the lead in a peloton.The app allows people to earn fundraising dollars through exercise."You turn it on before any activity, (indoor or outd