Think twice before you switch to an unlimited cellphone plan

AUSTIN (NBC News/KXAN) — Cellphone bills can easily climb as families add more lines and more data options. While carriers are offering more unlimited option plans, do you really need it?
Scott Peterson, a senior analyst with Gap Intelligence, says when you study all the unlimited offers on the market — including a new one being offered by Verizon — you quickly discover they are not all the same.
“My best advice for individual consumers would be to monitor their personal