12-10-2016 15:40 via kxan.com

CoverGirl unveils first ever male model

U.S. (KXAN) — CoverGirl is introducing their first CoverBoy in an upcoming mascara advertising campaign.
The 17-year-old social media celebrity James Charles was introduced to the world on Tuesday as the make up companies first male model.
CoverGirl describes Charles as a makeup artist and boundary breaker. The company pledges he will be the first of what they call “boundary breaking” representatives.
Charles says his role with CoverGirl includes appearing in a TV commerci
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