'Social retailing' model used to popularize fiber/probiotic blend

Regular Girl, a prebiotic-probiotic blended product, is debuting on the market via a "social retailing" model that is low risk for retailers and attractive for consumers, the brand holder believes. The product, which as the name indicates is aimed at gut health for women, features a Bifidobacterium lactis strain married to Taiyo's Sunfiber, a guar gum derivative with years of development and clinical trials behind it.