In California, second is best
Be first if you like. But in California, it’s better to be second best.
This is the larger truth at work in the Golden State’s June 5 elections. Because, the top two finishers in each race advance to the November runoff election, almost all campaigning and TV ads are designed to put a particular candidate in second place.
This fixation with finishing second isn’t limited to our elections: Californians highly value second place in civics, arts, and technology.
Take Silicon
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