“Product Kondo”: A Guide To Evaluating Your Organizational Product Portfolio

When building digital products, thinking in terms of single features and urgent client needs can lead to a large portfolio of products with high maintenance costs. At first, this approach makes sense, as you’re offering new value to customers and keeping important clients happy. But, over time, you often end up with a collection of highly bespoke solutions that ignore two key principles:Your product portfolio should cater to your core customer segments and meet their needs.
Your product po