Mastering Typography In Logo Design

Typography is much more than just text on a page — it forms the core of your design. As a designer, I always approach selecting types from two angles: as a creative adventure and as a technical challenge.
Choosing the right typeface for a company, product, or service is an immensely important task. At that moment, you’re not only aligning with the brand’s identity but also laying the foundation to reinforce the company or service’s brand. Finding the right typeface can be