How To Test A Design Concept For Effectiveness

How To Test A Design Concept For EffectivenessHow To Test A Design Concept For EffectivenessPaul Boag2020-06-04T09:30:00+00:002020-06-04T11:07:51+00:00Most of us are reasonably comfortable with the idea of carrying out usability testing on a website or prototype. We don’t always get the opportunity, but most people accept that it is a good idea.However, when it comes to a design concept, opinion is more divided. Some designers feel it undermines their role, a view that seems to be somewhat