How To Build A Business Case To Promote Accessibility In Your B2B Products

When I started working on promoting accessibility, I was fully convinced of its value and was determined to bring it to the business stakeholders. I thought that the moment I started pushing for it inside the company, my key stakeholders would be convinced, committed, and enlightened, and everyone would start working to make it possible.
I prepared a lovely presentation about the benefits of accessibility. I made sure my presentation reflected that accessibility is the right thing to do: it is g