Virginia helps make the healthy choice the easy choice

Fresh produce isn’t hard to come by at any of Virginia’s more than 250 farmers markets. Some might call the rainbow of offerings, from bright red tomatoes this summer to earthy purple beets this fall, the stars of the show.Although abundant and readily available, fruits and vegetables aren’t necessarily the most affordable choices, especially for lower-income individuals or families. Purchasing canned or packaged foods is often the cheaper and more sustainable option.
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