Using Audio to Engage in a Connected World #DSMPLS

Have you ever heard a song in the morning, only to have it stubbornly stick in your head all day long, even though you don’t care for it?
Of course you have. It happens to all of us, and there’s a clear explanation for it.
“People remember things via audio signal better, longer, and stronger than when they see visually,” said Gabe Tartaglia in his presentation at Digital Summit Minneapolis: Engaging in a Connected World with the Power of Audio.
The field of neuroscience