Thread Count: 4 Key Opportunities For B2B Marketers On Meta’s Threads Platform

At the beginning of July, Meta did something that was sort of genius. Instead of just launching a new social media platform from scratch, they made it so users could sign up with a few simple steps directly from their Instagram account. Any hesitation about joining yet another platform inevitably lost out to the impulse-accommodating ease of a streamlined signup process.
Threads has a lot going for it, but it’s not yet fully baked. It lacks many features that seem standard for a modern soc