SEO 2022 in review: E-E-A-T, ChatGPT, Search Essentials and more

As 2022 proved once again, SEO is never boring. Was 2022 the year of AI – or perhaps the official dawning of the age of AI? For the last month, it’s been hard not to read about or avoid the temptation to spend hours playing with ChatGPT. We also had our usual share of algorithm updates, new tools and features, acquisitions, and plenty more changes. One constant through it all? For 16 years, Search Engine Land has covered all the biggest stories, just as we did again in