Learn How to Compel Your Audience to Act with These 3 Storytelling Tips

When you hear the phrase “once upon a time…” your mind likely flashes to some of your favorite childhood stories. But what exactly is it that you remember about these stories, is it:
The conflict between Cinderella and her stepmother, that didn’t stop her from finding a happy ending?The irony that Jack won a ticket on the Titanic at the last possible moment, only to slip away into the icy waters of the Atlantic?
The various social norms that were crossed, broken or all