[eBook] Influencer Marketing: It’s Time to Get Real

If you’re interested in influencer marketing, let’s do a little thought exercise:Imagine being invited to a party full of influential people. The moment you walk through the door, you approach the first famous face you recognize and say, “Hey, I just met you and this is crazy, but can you help me move this weekend?”Imagine the stunned silence…the sideways glance…the “And you are…?” that is sure to follow. The hardest thing to imagine woul