24-05-2017 12:30 via feedproxy.google.com

CMWorld In-Flight Content Guide: Creating a Memorable Content Experience

Today’s modern customer is OBSESSED with experience. Everything from the ability to quickly order an Uber through a mobile app to spending hard-earned money on trips and adventures, not your typical investments.The customer expectations for content marketing experiences are no different. In fact, a recent study by  Kampyle found that 87% of customers think brands need to put more effort into providing a consistent experience.So now that you’ve prepped for your content marketing
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