4 new useful LinkedIn Ads features

LinkedIn has rolled out 4 new features for marketers advertising through the B2B platform. It’s is great to see B2B getting some attention, given that Google’s Search On 22 inundated us with 9 new shopping updates.
Let’s dive in.
1. Offline ConversionsOffline Conversions allow you to connect the conversions you track in other tools directly to LinkedIn. Advertisers will be able to manually upload CSV files to the Campaign Manager. New supported CRM partners include Adverity, Hu