Building on a Traditional Foundation

In the following interview, Michael C. Scarafile, president of Carolina One Real Estate, a member of Leading Real Estate Companies of the World®, in North Charleston, S.C., discusses the firm’s market presence, multigenerational approach to management, and more.
Region Served: Metro Charleston, S.C.
Years in Business: 12
Number of Offices: 12
Number of Agents: 950
Best Tip for Dealing With Difficult Clients: Be honest.
Most Creative Marketing Campaign You’ve Ever Run: We partner