Why event promotion should use influencers

Before making an important decision in your life, who do you go to for
advice?
It’s probably your partner, family member or longtime friend. Consumers
trust the people closest to them because they have established
relationships with them and know that they have their best interests at
heart.
People are skeptical of promises from brands, but not friends. This is why
influencer marketing is so successful—and crucial for growing key trade
show or event metrics.
Who is considered an inf