PR pros: Stop adding journalists to your email lists

There are many pitch behaviors that can annoy journalists, but one in
particular can easily get you blacklisted.
Adding reporters and editors to your newsletters and other email marketing
lists combines what is possibly the worst media relations decision with
automation that ensures that you annoy said member of the media not once,
but many times each week.
Though many PR pros will send a pitch to a mass email list, this one-off
approach isn’t as egregious as signing up an email for regul