News flash: 6 tips to capitalize on breaking stories

If you tune in to CNN, Fox News or MSNBC, it’s likely you’ll see one of
these on-screen graphics:
BREAKING NEWS
DEVELOPING STORY
HAPPENING NOW
The big three cable networks like to package their news as “breaking,”
“developing” or “happening” to attract and retain viewers.
The “breaking” label’s prevalence derives from 24-hour news coverage and a desire to keep up with social
media, especially Twitter. Our diminishing attention sp