Influencer (r)evolution

As long products have been sold, some measure of personality-driven
marketing has been used to sell them.An infographic created by NoGRE.com traces the evolution of “influencers,” from Fatty Arbuckle shilling
cigarettes in the early 1900s to our current heady days of DJ Khaled
endorsing spirits on Snapchat.
The graphic references
Josiah Wedgwood, who made the most of his status as “Potter to Her Majesty” to market his
wares in the 1700s.
The 20th century saw the rise