In a sea change, Google Chrome adds native ad-blocking

Some advertisements ruin a website—and Google wants to remedy that.
In a post on its online newsroom, Google announced that starting in
February its web browser, Google Chrome, would remove online ads that fail
to meet a specified standard.
It wrote:Starting on February 15, in line with the Coalition's guidelines, Chrome
will remove all ads from sites that have a "failing" status in the Ad
Experience Report for more than 30 days. All of this information can be
found in the
Ad Experience R