‘IHOb’ is no more: IHOP cops to name change stunt

IHOP was just messing with us. Surprise, surprise.
The chain never changed its thousands of signs, and most of the messaging
surrounding the “IHOb” moniker took place on social media. However,
communicators had asserted the move was not a stunt.As previously reported on PR Daily:The move is genuine, IHOP insists.
Fortunereported:
Although some Twitter users initially speculated that the tweet might have
been a clever PR stunt to drum up interest for the breakfast chain, a
spokespers