12-11-2024 10:00 via prdaily.com

How focusing on DEX can improve list segmentation

Use digital employee experience (DEX) to craft messages that truly resonate with your teams.
All good communicators know the key to ensuring their message gets received lies in understanding their audience. No two are exactly alike. Giving a toast at a wedding isn’t the same as reminiscing with old friends at the bar — which is different from presenting a new plan to the boss.
For internal communicators working in a corporate setting, discrete target audiences are built and maintaine
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