How AI helped a research pro with no coding experience build a software tool

Reputation Leaders created a tool for categorizing open-ended survey responses — with no coding experience at all.Coding open-ended responses by hand is a time-consuming task for any PR or research professional gathering sentiment or feedback. Even with some automation, the tool is often clunky and clumsy.
But Harry Morris, a project manager at Reputation Leaders, saw an opportunity to use AI to create a program to speed up the process. And with no software coding experience, he did just t