04-01-2018 20:00 via prdaily.com

Bad PR call earns Eataly criticism after internal emails surface

PR pros, ignore customer complaints at your own risk.
After serving up controversial marketing messages—and consulting with its
crisis PR agency—Eataly decided to not respond to a consumer’s criticism
regarding a risqué marketing campaign.
Unfortunately, the offended customer was copied on the internal email chain
that carried the directive.The Chicago Tribune reported:Lawyer Brittany Pape wrote to Eataly on Dec. 20,
complaining that a wine ad displayed at the Chicago s
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