7 smart strategies for success on the new-look Facebook

If you’re like most communicators, you did your 2018 strategy planning—only
to have Facebook
announce it was changing the game for organizations again.
If you’re going back to the drawing board, you’re not alone. Facebook
continues to tinker with its platform, and that means everyone must adapt.
“I’m changing the goal I give our product teams from focusing on
helping you find relevant content to helping you have more meaningful
social interactions.&rdquo