5 PR stunts that piqued the imagination in 2017

2017 wasn’t the easiest year for a company to try to break through the
noise.
There were a few incredible exceptions. Everybody knows about the
unorthodox launch of Apple’s iPhone X (including the insane semi-accidental “animoji” karaoke
videos gone viral). State Street’s awesome traffic-stopping Fearless Girl
statue was huge, creating returns for the bank worth
$7.4 million, and everybody loved Tesla’s surprise launch of the record-breaking
Roadster aft