4 lessons from PR pros’ holiday cards

For communicators, the holiday card can be just as important as a press
release or social media push.
While you’re thanking clients and partners for continued support, a holiday
note is also another way to keep your organization at the front of
recipients’ minds. If you’re creative enough, it might also garner you
additional positive PR.
Here are a few lessons to glean from several holiday cards sent from PR
agencies and pros this season:
1. Embrace trends and pop culture.Coop