Every Great Photograph Starts With a Crazy Idea

In 2014, I was at Photokina in Cologne, Germany, which at the time was still one of those wonderfully overwhelming events where it seemed like the entire photography industry had temporarily relocated into a handful of enormous convention halls. I was there speaking on stages for DJI, Adobe, Fujifilm, and doing the usual Photokina routine: presentations, meetings, running into old friends, talking about photography for twelve hours straight, and consuming the quantity of coffee necessary to mak