Navigating the Gene Therapy Marketplace

Originally published by our sister publication Specialty Pharmacy ContinuumBy Naveed Saleh, MD, MS, and Kate BaggaleyThe unique complexities of the gene therapy marketplace and how health plans can navigate the associated risk assessments and financial considerations were explored in a presentation at AMCP 2025, in Houston.“The probability and timing of gene therapy market entry and its potential price are closely watched by payors because they need to estimate the potential uptake and ana