10-05-2023 21:21 via news.slashdot.org

YouTube Has Started Blocking Ad Blockers

An anonymous reader shares a report: YouTube Premium subscribership grew to a record 80 million users in 2022, and Google responded by announcing it would be investing more into its subscription offerings in 2023. What we didn't realize at the time was how that could mean handicapping its free offerings to get more people to pay for its services. When watching videos yesterday, one Redditor encountered a popup informing them that "Ad blockers are not allowed on YouTube." The message offered a bu
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