YouTube Announces Gemini AI Feature to Target Ads When Viewers are Most Engaged

A new YouTube tool will let advertisers use Google's Gemini AI model to target ads to viewers when they're most engaged, reports CNBC:Peak Points has the potential to enable more impressions and a higher click-through rate on YouTube, a primary metric that determines how creators earn money on the video platform... Peak Points is currently in a pilot program and will be rolling out over the rest of the year.
The product "aims to benefit advertisers by using a tactic that aims to grab users' atte