Threads User Count Falls To New Lows

Threads, Meta's Twitter rival, is struggling to retain users roughly a month after its highly publicized launch, according to fresh industry estimates showing that app engagement has fallen to new lows. From a report: The data from market research firms Similarweb and Sensor Tower highlight the challenges facing Meta as it seeks to exploit the opening created by the chaos surrounding Twitter's management. Threads' daily active user count is down 82% from launch as of July 31, according to Sensor