How Pokemon Cards Became a Stock Market For Millennials

The Pokemon Trading Card Game has quietly transformed into something its creators never intended: a speculative asset class dominated by adults hunting for profit while children struggle to find a single pack on store shelves. The resale market has climbed so high that the latest set, Phantasmal Flames, had a rare Charizard illustration valued at more than $800 before anyone had even pulled one from a pack -- a pack that retails for about $5.3.
Ben Thyer, owner of BathTCG in Bath, has watched hi