13-01-2026 21:04 via tech.slashdot.org

Apple: You (Still) Don't Understand the Vision Pro

Analyst Ben Thompson, sharing the experience of watching an NBA game on the Vision Pro: When I started the broadcast [on Apple Vision Pro's immersive view of the Bucks vs. Lakers NBA game] I had, surprise surprise, a studio show, specially tailored for the Apple Vision Pro. In other words, there was a dedicated camera, a dedicated presenter, a dedicated graphics team, etc. There was even a dedicated announcing team! This all sounds expensive and special, and I think it was a total waste.
Here's
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