Ontario: “Breaking Down the Ottawa Public Library’s Rebrand and Its Numbers”

From the Ottawa Citizen:
Amidst a decline in physical book rentals and in-person visits to its 33 branches, the Ottawa Public Library is doubling down on a rebrand. One that positions it as a “third space” for clients.
In its 2025 end-of-year report, the Ottawa Public Library (OPL) said the last year was spent laying the groundwork to approve and move forward with its new brand, which was officially unveiled in January this year.
This move is meant to go “beyond visua