Are 'Snaplications' the Next Big Recruiting Trend?

When most job seekers think of using social media to apply for a new job, they think of networking websites like LinkedIn. But McDonald's recently pushed the boundaries of recruiting by partnering with Snapchat to hire new employees through what it calls "snaplications."McDonald's aimed to fill 250,000 summer jobs through Snapchat, mostly front-line customer service roles targeted at ...